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Franklin D. Azar & Associates, a Colorado based personal injury law firm, has ads showing for irrelevant searches. Pictured is their ad for the search "Little Rock Car Accident Lawyer”.
Franklin D. Azar & Associates, a Colorado based personal injury law firm, has ads showing for irrelevant searches. Pictured is their ad for the search "Little Rock Car Accident Lawyer”.

Irrelevant Search Term:
Little Rock Car Accident Lawyer

We have a strong degree of confidence in our Root Keyword assessment based on how frequently “Car Accident Lawyer” appears in the ad itself. Typically it is best practice for quality score, search relevancy, etc to have symmetry between your target keyword, Ad Headlines, Ad Description etc. 

Colorado-based law firm Franklin D. Azar & Associates would not want their ad to appear for the search query “Little Rock Car Accident Lawyer” primarily due to geographical relevance. Little Rock is located in Arkansas, while the firm is based in Colorado. Displaying their ad for this search would target an audience in a different state, making it highly unlikely for them to provide legal services in Little Rock effectively.

Furthermore, advertising in an unrelated geographic area can lead to wasted advertising spend as the firm would be attracting inquiries from individuals seeking local representation in Little Rock, which they cannot provide.

This misalignment between the search query and the firm’s location could also result in a lower click-through rate, decreasing the efficiency of their advertising campaign. Therefore, to maintain a targeted and cost-effective advertising strategy, Franklin D. Azar & Associates would want to avoid appearing in search results for unrelated geographic locations like Little Rock.

About Franklin D. Azar & Associates

Franklin D. Azar & Associates – Your Personal Injury Law Firm

Welcome to Franklin D. Azar & Associates

The Beginnings of a Legal Luminary

Franklin D. Azar’s story is one rooted in dedication and excellence. A cum laude and Phi Beta Kappa graduate from the University of Colorado, he honed his legal skills at the University of Denver, where he obtained his law degree. His upbringing in Trinidad, Colorado, provided a strong foundation for his legal career, with his father once serving as District Attorney, and Frank himself later becoming an assistant District Attorney. This connection to his hometown underscores his commitment to the community.

A Trailblazer in Personal Injury Law

Mr. Azar’s expertise in personal injury law soon gained national recognition when he initiated the first case that would evolve into a 26-state class action lawsuit against Walmart stores over labor practices. His tireless efforts and dedication led to more than $750 million in settlements from Walmart, directly impacting how the company paid its employees for overtime and breaks. This case, among others, solidified his reputation as a formidable force in the legal world.

A Champion for the Under-Represented

Beyond his legal career, Franklin D. Azar has dedicated his life to supporting the under-represented. He actively contributes to various food banks, youth service groups, and charitable organizations, exemplifying his commitment to giving back to his community. His Azar Invitational Tournament has raised substantial funds for scholarships in southern Colorado, further demonstrating his passion for education and opportunity.

A Wide-Ranging Legal Advocate

While Mr. Azar is renowned for representing individuals injured in car accidents, his legal prowess extends far beyond vehicular cases. He actively engages in nationwide cases involving wage and hour violations, insurance bad faith, products liability, and mass torts related to pharmaceutical drugs and medical devices. His appointment to the Plaintiffs’ Steering Committee in the Multi-District litigation involving DePuy’s faulty Pinnacle hip implants underscores his expertise and leadership in complex legal matters. Additionally, Mr. Azar plays a crucial role in combating corporate corruption by assisting whistleblowers with the enforcement of the Foreign Corrupt Practices Act.

Securing Justice, Setting Precedents

In 2013, Franklin D. Azar achieved a monumental victory in Trinidad, Colorado, when he tried and won one of the largest individual cases against a football helmet manufacturer in U.S. history. The verdict, totaling $11.5 million, included $3.1 million against Riddell, the primary provider of helmets to the National Football League. This triumph not only secured justice for his client but also sent a powerful message about the importance of safety in sports.

Franklin D. Azar & Associates stands as a beacon of hope for those who have been injured or wronged. Mr. Azar’s unwavering commitment to his clients, his community, and the pursuit of justice has left an indelible mark on the legal profession. With a legacy of excellence and a relentless drive to make a difference, Franklin D. Azar & Associates continues to be a trusted ally for those in need of legal representation and a voice for justice in our society.

Franklin D. Azar & Associates Links